Eco-friendly craft kits, patterns and supplies for modern makers

New to embroidery or cross stitch? Our beginner craft kits make it easy.

No more investing in the wrong materials and tools, we deliver everything you need for each craft project right to your doorstep, saving you the time, effort and expense. 

Shop kits suitable for beginners

Our most popular embroidery, cross stitch and craft kits.

Your faves, chosen by you our lovely customers

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Handmade goodness

Eco-friendly crafting

Our sustainability mission

We feel like it's no good getting the amazing mindful benefits of our craft kits if we are doing other people and the planet harm in the process, that just doesn't sit easy with us. That's why we source the most eco-friendly and ethical fabrics and materials we can to make our craft kits. It just makes sense to us. We hope it does to you too. Visit our sustainability page here.

Fabrics and materials

  • All of the cotton fabric in our embroidery kits is GOTS certified organic.
  • Our wooden embroidery hoops are FSC certified.
  • The embroidery thread in all of our craft kits is made by DMC in France.
  • Learn more about our eco-credentials here

Designed and made in the UK

Stitch Happy craft kits are designed and hand made in our small studio in Leamington Spa, right in the centre of the UK. Learn more about our studio here.

Plastic-free and recycled packaging

We believe that there is never a need for plastic packaging in our products. All of our packaging is either recycled or FSC approved. Learn more about our eco-friendly packaging here.

meet Louisa Burtonshaw

Hi! I'm Louisa

Founder of Stitch Happy, it's so nice to meet you! I grew up obsessed with crafts and haven't stoped making since!

I started Stitch Happy because I love crafting and I want to help others to find their creativity too. I believe anyone can learn to embroider, sew, knot, stitch and create beautiful things for themselves, their homes and their loved ones.

Happy Stitching!

More about me

We're crafting obsessed

Our studio

All of our kits are handmade by our small team in Leamington Spa, right in the heart of the UK. Fuelled by music and cake we pack each one and wrap it in love (and plastic free packaging) before sending it out to you our beautiful customers.

Explore behind the scenes

Join our creative crafting community

Let's get social

Don't miss out on the fun! Follow us to see our latest crafting tips and stitching tutorials as well as learn about giveaways and discounts first.

We would love to see your makes! Make sure you tag us in on your crafty creations so we can feature and celebrate your stitching achievements together!

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Stitch Happy in the press